By Kimberly Gavin
[Chicago] Floor Covering Associates’ (FCA) success as a specialty retailer helped to lay the groundwork for the success of the FCA Network. “It’s a successful retail operation and we have a group that’s successful because of that,” explained Don Lovato, Carpet Source of Albuquerque, N.M. “We have real value for being members.”
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| Ready to update your home’s carpet or flooring? Don’t drive all over town looking for the perfect carpet, tile or wood flooring. Let Carpet Source bring the selections to you. Don Lovato will bring hundreds of flooring samples — in the latest styles and colors — to your home to let you compare side-by-side with your furniture, lighting and accessories. |
By Mary Girsch-Bock©
Have you ever spent hours, days, or even weeks visiting various carpeting stores, hopelessly gazing at the endless number of samples available? Or perhaps you’ve struggled with colors and textures, trying to determine if they would fit well with your current décor, lighting and lifestyle.
Wouldn’t this whole process be much simpler if you could bring those flooring samples directly to your home and make a more informed choice? I don’t mean just a few samples that a store may reluctantly relinquish for a night, but hundreds of samples… as many as you need.
The good news is now you can bring those samples directly to your home. Just call Don Lovato at Carpet Source.
Serving the Albuquerque area, and all of central New Mexico, Carpet Source is owned by flooring expert Don Lovato, who has years of experience working in his family’s carpet and floor covering business in both Grants and Santa Fe.
While certainly convenient, Don notes that not everyone is easily convinced that purchasing carpeting or flooring from a mobile service is the way to go.
“Many potential customers have been leery of using a mobile flooring company, fearing that they would not be able to reach us if they have a problem,” says Don. “But we do have a brick and mortar building that serves as a carpet warehouse and operations office; we just eliminated the high overhead location and expensive showroom.”
Buying power is what enables Don to sell flooring at discount prices. “By eliminating the middle man, and our ability to leverage our low overhead with $110 million buying power, we can save our customers a lot of money, time and hassle” he says. “This buying power means that Carpet Source can beat just about anyone in pricing, even the big box stores.”
Aside from a convenient showroom on wheels, significant savings over brick and mortar showrooms, and even savings over big box stores, what are the other advantages of purchasing your flooring from a mobile showroom?
“Traditional showrooms can often overwhelm customers,” says Don. “There are too many choices, causing people to come back four or five times trying to select color — mainly because the samples are in artificial lighting. When the customer borrows the samples and takes them home, they look different in their own light and it’s frustrating; so they end up settling for a color out of total frustration rather than because they love it.”
These issues are virtually eliminated by purchasing from Carpet Source, where you can view carpet and other flooring samples in the comfort of your own home, and immediately see if the colors are right for you.
Don also stresses that Carpet Source uses only high-level professional installers. “We’ve cherry-picked our installers and only use top-notch, experienced installers,” says Don.
Honesty and integrity are hallmarks of Don’s business. To that end, Carpet Source currently has — and has consistently maintained — a Triple A rating with the Better Business Bureau. “We’ve also done some work for several employees at the Better Business Bureau and they were very pleased,” says Don.
Perhaps the best reason to purchase your flooring from Carpet Source is that they stand behind their work. Not only do you receive the same manufacturer’s warranty that you would receive from showroom stores, but Carpet Source also offers their customers a lifetime warranty on labor and installation — unheard of in the flooring industry.
If you’re not in the market for carpeting, remember that Carpet Source also sells hardwood, laminate, and tile flooring as well.
Be sure to take a look at the Carpet Source website, http://www.carpetsourceusa.com. Here you can browse through the various products available, read a little about the benefits of each, and even link to partner websites. You can also read numerous customer testimonials from their satisfied customers.
“Our business depends on referrals and repeat business,” says Don, who estimates that over 95 percent of Carpet Source’s business is from referrals.
If you’re looking to purchase new flooring for your home without the hassle and the headaches, give Don Lovato at Carpet Source a call at 856-6268. This time purchase your flooring the right way; in the comfort of your own home.
At Carpet Source, we feel that the customer’s voice is always heard, and that we have our finger on the pulse of the customer priorities here in Albuquerque. Well, what is it you may ask? We believe, after asking the question for many, many years, that the answer is both very simple – and informative! You , the customer want to:
Today we’ll speak to the first of these points and discuss our listening ability as the top choice as your floor-covering dealer. I’m very certain that you will agree that when going through the experience of making the right choice for a major investment like flooring for your personal home, you want to make the best choice for you and your family. Making sure that you do the due diligence necessary to find out what’s new on the market, perhaps ask “what are the latest trends for style and color?”
With the dizzying array of thousands of samples to choose from, it can be confusing and difficult to filter through all the information and even some misinformation. Here at Carpet Source USA, we’ll make sure to ask the right questions and find out what your needs and expectations are in order to not only meet them, but exceed them. We ask a lot of questions up front to make certain that we understand your:
… in order to deliver only the color, quality and value you deserve.
Your satisfaction is important to us and we hope that you entrust confidence in us to be your flooring go-to-guys for life. Make sure to check back as we discuss the second point, the importance of color and quality.
For additional free help and advice to help you find the best flooring – whether carpets, hardwood floors, tiles or laminates – at the best price, call 505-856-6268 or contact Carpet Source USA today.
